Analytics
How to Reduce your Bounce Rate in Google Analytics
We all want to keep users on our sites for as long as possible; engaging them with our content, intriguing them with our brand and
August 10, 2019 by Ilan Shabad
We all want to keep users on our sites for as long as possible; engaging them with our content, intriguing them with our brand and
How to Create Landing Page Content That Drives Sales You won’t find a magic formula that delivers customers to your business via the internet. You
In a recent post on Marketingland, I described a process to perform regression analysis in Google Ads. By fitting a trend line to daily Cost
The major advertising corporations like Facebook and Google are today some of the largest companies in the world. They essentially have created their own advertising
On‐page SEO refers to the practice of ‘optimising’ web pages to help them rank higher in the search engines. The end goal of which is
The landing page is one of digital marketing’s most effective tools. As the name suggests, it’s a page where prospective customers land after following your
Today the market is saturated with great Adwords tools to help you uncover insights, improve performance and increase your efficiency in PPC account management.If you’ve
You’ve probably heard of the Gold Rush. It usually refers to the time in California in the mid-19th century when news spread of the discovery
PPC or pay-per-click advertising is a highly effective way to market your brand. A good PPC campaign can dramatically increase your traffic, expand your reach,
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