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In this section, we will discuss how you can use a double campaign structure for optimal geotargeting your searchers. This double structure is relevant for
What Are AdWords Scripts? AdWords scripts are pieces of code that you can use to assist with running your AdWords account. These scripts allow you
The ‘Paid & Organic Report’ is a report found within AdWords and is extremely useful in helping us understand the interaction between AdWords and organic
Part 1: Introduction How do you find the ads that will perform the best before releasing them into the wild? The traditional answer is A/B
You may or may not be familiar with native advertising, but you are very likely to have seen it even if you didn’t know what
SEO agencies are flooding the digital landscape, and it’s obviously not easy to stand out in this crowd and keep up with all the vast
Amazon’s Pay Per Click (PPC) platform provides great opportunities to sell more products online. It can help you sell more inventory, faster, and also increase
Remember that time you were sitting down to dinner with the family and your phone rang only to hear the voice of a telemarketer on
Why Advertise on Facebook? Because you can’t afford not to Targeting can be extremely specific, for example everyone who has used a particular device or