Analytics
Predicting High-Value Sales with ML Models
Machine Learning opens up a whole arena of new strategies for digital marketers. As an agency that has this capability in house, we are always
Mark Meyerson January 3, 2020
August 10, 2019 by Ilan Shabad
Machine Learning opens up a whole arena of new strategies for digital marketers. As an agency that has this capability in house, we are always
Today the market is saturated with great Adwords tools to help you uncover insights, improve performance and increase your efficiency in PPC account management. If
Google are the market leaders in AI technology today, Google Brain is one example of this. Powerful Machine Learning tools are now also available in
What happens when you send your sales guy into Google’s Head Office for a Search Engine Master Class on Machine Learning?? Let’s find out… If
Google Search Console is a crucial tool for every SEO and website owner, offering vital insights and enabling you to view your website through the
Over the course of 12 months we used the Google Ads Experiments tool (known as ‘Campaign Drafts & Experiments) and run close to 100 experiments
Companies of all sizes have multiple traffic sources they are investing marketing dollars into. Each traffic source has different metrics that are not comparable. How
The fast-paced digital marketing landscape is challenging for every industry, and it can be especially daunting for charities and non-profit organisations. Marketing for your charity
Google Data Studio is the best tool available today for reporting and dashboarding for digital marketers. I covered the advantages of Data Studio over other
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