About us

Data-driven, creative, customised campaigns

One Egg is about that collaborative approach to work, that extra piece of creativity that we add over and above other pre-packaged mixes in the market. This little bit extra provides our clients with more meaningful and clever marketing which goes the extra distance.

Our founders are involved in every campaign and our staff are all highly qualified & provide delightful customer service. This allows us to provide you with high quality, effectively priced, cutting edge digital marketing strategy and execution.

Meet our team of experts!

Ilan

Director, SEO

Having worked for over 11 years in digital marketing in 3 different countries, Ilan has hands-on experience managing large to enterprise-sized SEO accounts. With a background in computer science and a BA in Creative Media, Ilan is the co-founder and head of SEO for the One Egg team. Having in-depth knowledge in both search marketing and web development enables him to develop powerful digital strategies, which deliver higher visibility on search engines, increase site traffic and boost conversions. Ilan co-wrote several SEO training guides published on Australian government websites. Ilan likes his eggs poached!

Mark

Director, Paid Search

Born and bred in Sydney, Mark has over 11 years of experience in the world of digital, specialising in Paid Search and Analytics. With a BA (Psych) and MBA, Mark is the co-founder and head of Search for the One Egg team. Prior to this role, Mark has consulted for a number of multinational agencies and blue-chip clients in Australia and abroad, managing multimillion-dollar campaign budgets. Mark has published numerous articles on major web publications, he has spoken at the renowned SMX conference and has published a best-selling course on Advanced AdWords on Udemy. His passion lies with helping businesses achieve success online and making real differences to companies’ bottom lines. Mark likes his eggs fried!

Jess

Account Manager

Jessica is a digital marketing professional from Sydney, Australia who began her career in some of Australia’s fastest growing digital agencies and startups. She has a wealth of experience consulting for small to enterprise-sized businesses in Australia and abroad, developing and managing search campaigns from inception to success. Her skill set lies across both SEO and Paid Search, giving her the ability to leverage both sides of Search with clarity and cohesion. In her spare time Jess indulges her love for travel, food and art. She likes her eggs poached “onsen” style.

Callum

Amazon Specialist

With over 5 years of experience in the digital marketing space, Callum is an outreach link building & Amazon marketplace specialist. He has launched hundreds of successful link building campaigns and owns multiple successful brands on Amazon.com. He is passionate about building long-term inbound traffic to client’s online assets using ethical and sustainable practices. Callum likes his eggs boiled.

Michal

Digital Marketing Specialist

Michal is a passionate and ROI- driven digital marketer. He loves developing strategy and creating online campaigns for small and large businesses. You might find him up late at night diving deep into marketing data, analysing and finding hidden pockets of gold. He’s passionate about eCommerce and online sales. Michal likes his eggs scrambled with a dash of chilli.

Michelle

Content Manager

Michelle, a local Eastern Suburbs girl of Sydney with a passion for Marketing, started her career as a Marketing Manager at a young age and now has over 20 years of experience in developing, creating, managing, reporting and forecasting, marketing strategies and projects. She has a tireless passion for clients and a relentless drive to achieve KPI’s and exceed ROI. She is a results-driven Account Manager in the agency and start-up industry, specialising in PPC. Google Ads, Digital Marketing, Branding, and Web Analytics. She likes her eggs scrambled with a side of bacon!

Uros

SEO Specialist

Uros is an SEO and link-building expert. He graduated from the University of Belgrade with a degree in engineering but has always been interested in digital marketing. After college, he made it his goal to learn as much about the industry as possible and now has strong experience in SEO, PPC and web design.

His passion for learning new skills led him to take part-time classes at university while juggling his work schedule. As a result, Uros developed strong analytical thinking abilities which are now put into practice every day as he helps clients rank their websites higher on search engines with sustainable best practice SEO techniques.

Ernesto

Google Ads Specialist

Born and raised in a small town in Italy, Ernesto has been dealing exclusively with Google Ads since 2011, and he would not change this for anything in the world!

Ernesto likes to define himself as a Growth Hacker, one who advises and applies a set of web marketing strategies aimed at supercharging a businesses growth and user acquisition.

He also likes to help future generations of marketers and he’s been mentoring youngsters at Curtin University for the past 4 years.

In his spare time Ernesto likes to play basketball, beach volleyball and online videogames.

Zee

SEO & PPC Specialist

Zee is an experienced marketing specialist who has honed his craft through consulting for a wide range of small to enterprise-sized businesses. With a passion for both SEO and PPC, he delves deep into marketing data to create high performing digital strategies for businesses of all sizes. In his spare time, he enjoys reading and travelling. Zee likes his eggs sunny side up.

Shad

Growth Marketing Specialist

Originally from New Zealand, Shad has been in the e-commerce, lead gen & growth marketing space for the last 5 years – growing his first e-commerce start-up from zero to 7-figures back in 2019. Since then Shad has helped drive the success of multiple 7-figure international brands. Shad likes his eggs scrambled with salt & black pepper.

Bran

Web design & development

Bran has 10 years experience in web design and development. He specialises in WordPress with a focus on functional design and UX/UI and has worked with a range of clients including Netflix, BBC and SKY. Previous to this he also worked as a graphics editor for Elle Magazine.
In his spare time you’ll find him either playing basketball, bass guitar, working on his photography skills or in the gym practicing Brazilian Jiu-Jitsu. Bran likes his eggs fried or scrambled!

Henry

Copywritter

Hailing from London, Henry has over 12 years of experience in all thing digital copywriting and content strategy. Having worked with some of the largest networked advertising and media agencies, he has gained experience across a wide range of industries and loves to get stuck into interesting and challenging briefs. A creative chap at heart, he knows how to find the right words to help companies and their audiences connect through the power of language and a human-first approach.

Vukasin

SEO Specialist

Vukasin is an SEO strategist & project management expert with over 6 years of experience working in the digital industry. He is passionate about generating SEO strategies and ensuring they are perfectly executed. In his free time, he likes playing & watching basketball, enjoying his favorite tv shows or exploring nature. Vukasin likes his eggs scrambled.

Katya

UX/UI Designer

Katya is a UX\UI designer from Siberia, Russia. She has been in the digital design industry for over 9 years. Having worked with graphic, game, and web-design, she has moved to UX/UI which is her current role.

The thing that excites her the most about her position is the ability to create systems from fragmented data and statistics which can work, scale and be user-friendly. She likes to work with complex and sophisticated systems connected with technical processes. In her spare time, Katya indulges her love for travel, sport, and the environment.

Our key features

Cost Effective

Low overheads mean we deliver high- quality work while keeping costs low. No fancy offices or parties on our client’s expense.

Experienced

All our staff have years of experience. The founders bring over 20 years of industry experience.

Data Driven

Data-driven, integrated analytics and machine learning principles shape our marketing strategies.

Customised

No cookie-cutter approaches, we work closely with clients to create specialised strategies.

Why One Egg?

When Betty Crocker came out with an instant cake mix in the 1950s, they thought they had an instant winner.

Here was a product that allowed you to suddenly prepare a cake within minutes, it was almost life-changing.

But it didn’t sell.

It didn’t sell because making a cake from a box was too far removed for the everyday person (housewife) and they actually felt guilty!

The psychologists realised that being able to add an egg to a cake mix, rather than just using powdered egg, took away the guilt of convenient baking and affirmed the woman’s role as provider.

The result was that the mixture was less convenient to make but overall a better product because both the client and the agency collaborate to make something better together.

One Egg has grown to service over 30 clients worldwide through our high quality, customised customer service.

We don’t sell pre-packaged goods and services

We sell a customised collaborative approach based on our years of experience in the industry. You are the key component in our marketing success.

Let's work together

Call us on 1300 490 147 or fill in the form below.

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