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Livewire Markets Dominates Australian Financial News with Triple-Digit Growth

180%
Organic Visibility Score
599%
Additional 1st page ranking
284%
Increase in Organic traffic

Table of contents

Overview

Livewire Markets delivers premium financial insights sourced directly from Australia’s leading fund managers and investment professionals. Through their digital platform, they provide investors with expert market analysis and comprehensive financial news coverage.

Channels

SEO
PPC

Challenges

  • Technical Performance – Crawling and indexing issues affecting search visibility
  • Developer Coordination – Need for clear technical guidance for development team
  • Search Rankings – Limited first-page presence for key financial terms
  • Content Strategy – Suboptimal on-page optimization for financial content
  • Market Competition – Strong competition in financial news publishing sector
Angus Pragnell
Head of Marketing, Live Wire Markets

Technical SEO Expertise That Transformed Our Development Priorities

The One Egg team are extremely knowledgeable in technical SEO and it was great to work with them. They gave us clear instructions on what needs to be fixed and helped our development team prioritise. Would highly recommend to anyone!

Solutions

  • Technical Audit – Conducted comprehensive technical SEO review and implementation
  • On-Page Enhancement – Implemented strategic on-page SEO optimizations
  • Keyword Strategy – Performed detailed keyword research for financial sector
  • Developer Support – Provided technical guidance and implementation support
  • Content Optimization – Enhanced content structure for improved search visibility

Impact

  • Visibility Growth – Improved organic visibility score by 180%
  • Search Rankings – Achieved 599% increase in first-page rankings
  • Traffic Success – Generated 284% increase in organic traffic
  • Market Authority – Strengthened position in financial news sector
  • Technical Performance – Enhanced overall site crawlability and indexing
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