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One Investment's Digital Presence Soars 187% as Fund Services Leader

187%
Increase in Organic Sessions
+84
Keywords ranking on Google Page 1
18%
Increase in Ad Engagement year on year

Table of contents

Overview

Established in 2009, One Investment Group is Australia’s only full-service corporate trustee provider, offering comprehensive fund management solutions across diverse asset classes for both global and Australian institutions.

Channels

  • PPC
  • SEO

Challenges

  • Search Visibility – Limited organic presence for key financial services terms
  • Lead Quality – Need to attract qualified leads in specialized funds management sector
  • Technical Performance – Unoptimized website affecting search rankings
  • Content Quality – Inconsistent content strategy impacting organic growth
  • Link Profile – Presence of low-quality backlinks affecting domain authority
Justin Epstein
Executive Director, One Investment Group

Organic Growth Through Strategic Innovation

One Investment Group has been working with One Egg for over a year. We’ve since seen a huge growth in our organic traffic and keyword rankings for our core services. Their innovative approach to SEO has really helped us obtain a much larger market share.

Solutions

  • Technical SEO – Conducted comprehensive technical audit and implemented improvements
  • Content Strategy – Performed content audit and optimization for key service areas
  • Link Cleanup – Identified and removed harmful backlinks affecting site authority
  • Profile Building – Implemented strategic link building for domain strength
  • On-Page Optimization – Enhanced on-page elements for improved search visibility

Impact

  • Traffic Growth – Achieved 187% increase in organic sessions
  • Keyword Rankings – Secured 84+ keywords on Google Page 1
  • Engagement Success – Generated 18% increase in ad engagement year-over-year
  • Lead Generation – Improved quality of incoming leads through targeted optimization
  • Market Authority – Strengthened position in funds management sector
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